Sultanate’s luxury retail scene has gained a noteworthy addition with the opening of the first Oud Dubai store at the Mall of Muscat, Oman’s premium shopping destination. The store comes as part of Oud Dubai’s expanding luxury boutique chain, under the corporate umbrella of Oud Amber.
Oud Dubai is a renowned name for its royal quality products, including Miracle Oud, often referred to as the black gold, and Dehn Oud, the world’s most expensive natural perfume. Established in early 2016, Oud Dubai has been rapidly expanding with its showrooms located in various prime locations in UAE. The brand’s global vision is evident as its products have reached international markets, gaining fans from Europe, America, the Middle East, and Australasia. The brand is the owner of three distinct lines: Oud Miracle, Oud Dubai and Aroma Trix.
A spokesperson for Mall of Muscat said, “We are absolutely delighted to welcome Oud Dubai to Oman. Their opening in our mall marks a significant moment as they continue their journey of scenting the world with the most luxurious and natural fragrances. We believe Oud Dubai’s unique offerings will add an unequalled scent experience for our discerning customers, enriching the luxury retail landscape in Oman.”
A spokesperson for Oud Dubai said, “We are pleased to bring Oud Dubai to the Mall of Muscat, a prime location in Oman that aligns perfectly with our brand values of luxury and exclusivity. Our aim has always been to craft experiences. By offering the finest natural oud, perfumes, and an array of other high-quality products, we are bringing a luxurious scent experience to a new and astute clientele. We look forward to becoming a cherished part of the local community.”
Ingredients for Oud Dubai products are sourced globally, from countries including France, Switzerland, Holland, Spain, Dubai, China, India, and Southeast Asian nations. Prices for their exclusive collections can go high, reflecting the exceptional quality and rarity of the ingredients.
The Oud used in its products is often considered a perfumer’s most valuable ingredient, dating back to ancient civilisations.
Oud Dubai’s team of specialists meticulously crafts long-lasting perfumes with distinctive top and heart notes that meet the varied needs of their global clientele.
Incorporating an expanse of approximately 200,000 square meters and providing more than 3000 parking spaces, the Mall boasts a substantial area. Beyond its shopping allure, Mall of Muscat presents a host of family-centric attractions, including a cinema, an entertainment zone, and other engaging features. Remarkably, it also hosts the Oman Aquarium, the largest and only public aquarium within the Sultanate. With an impressive array of 240+ brands spanning across fashion, lifestyle, sports, and electronics, Mall of Muscat offers an unparalleled luxurious experience.