MUSCAT: In celebration of World Cleanup Day on 20th September 2025, the Environmental Society of Oman (ESO) organized a charity run that drew a diverse crowd of participants united in their shared passion for protecting the Sultanate’s stunning natural environment.
The charity run, ‘Strides for Nature’, took place in partnership with Guinness World Record holder, Fahad L Abri, on Shatti Al Qurum Beach, Muscat’s most popular seaside destination. The 4km route was designed not only for runners to sprint along the shoreline, but also as a child-friendly hands-on cleanup drive for families to enjoy together. Around 40 volunteers were on hand to oversee safety and security, ensure smooth organization, and support participants throughout the run.
The event was made possible through generous contributions from sponsors and in-kind supporters. National Bank of Oman stepped forward as the Gold Sponsor. Sherifa Ibrahim Al Maskari, Head of Brand at NBO, commented, “Our partnership with the Environmental Society of Oman for ‘Strides for Nature’ underlines our belief in collaboration as a driver of positive change. By working hand in hand with the community, we can build a healthier, more sustainable future for Oman.”
Our silver sponsors are Al Ansari Trading and Enterprises and Al Mouj, and further in-kind support was provided by Artech, InterContinental Hotel, Mazoon Dairy, Mandarin Oriental, Purunity and Oasis Water. We extend a heartfelt thanks to all of the sponsors, supporters, volunteers and participants who made this event a success.
A key player to the success of this event was Fahad Al Abri, the celebrated Omani athlete, fitness trainer, musician, and wellness advocate. Fahad recently entered the Guinness World Records for completing the fastest 10km run while playing the Ukulele (47 minutes, 57 seconds, Muscat, February 2025).
His energetic community-led approach to encourage registrations and his presence at Stride for Nature proved both inspirational and galvanizing for participants.
Reflecting on the day’s achievement, Suaad Al Harthi, Executive Director of ESO, remarked: “Stride for Nature was more than a run—it was a powerful show of community and commitment to our environment. The dedication of participants and volunteers, the generosity of sponsors, and the support of Fahad Al Abri and fellow influencers gave incredible momentum to our cause, reminding us that protecting our natural heritage is both urgent and achievable when we come together.”
At its core, the charity run sought to raise funds for ESO’s expanding portfolio of initiatives, which include scientific research, community outreach, educational programs, and partnerships with government and private sector entities. These efforts are dedicated to conserving Oman’s unique biodiversity, safeguarding fragile ecosystems, and inspiring a collective sense of responsibility for environmental stewardship in alignment with the nation’s long-term sustainability goals.
